Here are a few things you can do to make your Shopify store SEO-friendly:

  1. Use a unique, descriptive title and meta description for each page on your site. This can help search engines understand the content of your pages and may be used as the snippet that appears in search engine results.

  2. Create a sitemap and submit it to Google Search Console. This will help Google discover and index your site’s pages.

  3. Optimize your images with descriptive file names and alt tags. This will help search engines understand the content of your images and may also improve the accessibility of your site for users with visual impairments.

  4. Use a clean and organized URL structure. This will make it easier for search engines and users to understand the hierarchy of your site’s pages.

  5. Create high-quality, unique content that is relevant to your products and target audience. This will help your site attract visitors and may improve your search engine rankings.

  6. Use header tags (H1, H2, H3, etc.) to structure your content. This will make it easier for search engines and users to understand the main sections of your pages.

  7. Build high-quality backlinks to your site. This will help search engines understand the authority and trustworthiness of your site, and may also help to improve your rankings.

  8. Make sure your site is mobile-friendly, since Google uses mobile-first indexing. This means that it will primarily use the mobile version of your site for indexing and ranking.

  9. Allow your website to be indexed by search engines and not blocked by search engine robots.txt

  10. Use Google Analytics and Search Console to track your site’s performance and identify any issues that may be impacting your search engine rankings.

  11. Have good navigation structure in your website

  12. Use relevant and targeted keywords in URLs, product titles, and descriptions

By following these steps, you can help improve the visibility of your Shopify store in search engine results and attract more visitors to your site.